concept
Albergo Di Fuzzo is...
Hotel Hospitality for the Entire Region" will become a "World-Class Certified Region
Albergo Di Fuzzo is...
the key to sustainable rural tourism,
the key to new regional development.
Hotel Hospitality for the Entire Region" will become a "World-Class Certified Region
ALBERGO DI FUZZO (AD)
OSPITALITA DIFFUSA (OD)
ALBERGO DI FUZOTOWN（ADT)
Certification of
We can solve the problem of increasing vacant houses
We can stop the population decline
We can spread our global network by using the resources of the whole region (empty houses, foodstuffs, landscape, etc.).
This could encourage a flow of migrants.
Experience the region in a way that is not possible with a short stay
Travel as if you were living in the city, which can lead to repeat business if the package is well designed.
The use of local ingredients enhances local sustainability and has a low environmental impact
We can make use of what is already there, rather than building from scratch.
Total number of nights and total expenditure increases due to the main focus on longer stays
Can operate with a small population and tourism budget
Attracting the middle and older age groups with high spending power by providing high quality food using local ingredients.
Encourage community cohesion by creating a community-wide network
It refers to an initiative in Italy to solve the depopulation problem due to the declining birthrate and aging population, especially the "vacant house problem," through the tourism industry.
The idea is to revitalize vacant houses in villages as hotels, and horizontally network (integrate) lodging facilities, restaurants, etc. around a core center with reception functions.
It is sometimes referred to as a "community-wide hotel.
It is a new concept, and its literal translation is "distributed hospitality.
The basic structure is similar to AD, but whereas in AD, facilities are concentrated within a 200m radius of the reception,
OD is distributed over a wider area (roughly a 1km radius), a broad but unified region,
sharing services and providing value to travelers through a unified and continuous concept.
Certification granted by Albergo Di Fuzo International (ADI) to municipalities that plan and promote AD, OD, and seek to sustain and develop the
region.
[Advocate].
GIANCARLO DALL'ARA
Gian Carlo Dallara
Chairman, Albergo Di Fuzo International
Professor, University of Perugia, Italy
Special Advisor, Japan Farmstay Association
He advocates a non-traditional approach, promoting niche marketing that emphasizes storytelling, hospitality, and networking, while appealing to visitor relationships and memory making.
He also regularly hosts marketing seminars on the latest information on the tourism market and the use of local resources and cultural assets.
IN 1976, AFTER WORKING TO REBUILD AFTER THE EARTHQUAKE THAT HIT FRIULI-VENEZIA GIULIA IN NORTHERN ITALY, HE CREATED HIS OWN HOSPITALITY MODEL CALLED "ALBERGO DI FUZZO (AD)", AND IN 2006, HE FOUNDED ALBERGO DI FUZZO INTERNATIONAL IN ITALY, WHERE HE SERVES AS CHAIRMAN OF THE BOARD. IN 2006, HE ESTABLISHED ALBERGO DIFUSO INTERNATIONAL IN ITALY, WHERE HE SERVES AS CHAIRMAN.
concept
Albergo Di Fuzzo is...
The key to sustainable rural tourism and the creation of new communities.
Hotel Hospitality for the Entire Region" will become a "World-Class Certified Region
Albergo Di Fuzzo is...
The key to sustainable rural tourism and the creation of new communities.
Hotel Hospitality for the Entire Village" becomes a "World-Class Certified Region
ALBERGO DI FUZZO (AD)
OSPITALITA DIFFUSA (OD)
ALBERGO DI FUZOTOWN（ADT)
Certification of
We can solve the problem of increasing vacant houses
We can stop the population decline
We can spread our global network by using the resources of the whole region (empty houses, foodstuffs, landscape, etc.).
This could encourage a flow of migrants.
Experience the region in a way that is not possible with a short stay
Travel as if you were living in the city, which can lead to repeat business if the package is well designed.
The use of local ingredients enhances local sustainability and has a low environmental impact
We can make use of what is already there, rather than building from scratch.
Total number of nights and total expenditure increases due to the main focus on longer stays
Can operate with a small population and tourism budget
Attracting the middle and older age groups with high spending power by providing high quality food using local ingredients.
Encourage community cohesion by creating a community-wide network
It refers to an initiative in Italy to solve the depopulation problem caused by the declining birthrate and aging population, especially the "vacant house problem," through the tourism industry, by revitalizing vacant houses in villages as hotels and horizontally networking (integrating) lodging facilities and restaurants around a core center with a reception function. In Japanese, it is sometimes referred to as a "community-wide hotel.
It is a new concept, and its literal translation is "distributed hospitality.
The basic structure is similar to that of AD, but while AD facilities are concentrated within a 200-meter radius of the reception area, OD facilities are distributed over a wider area (roughly a 1-kilometer radius), bringing the region together and providing value to travelers by sharing services under a unified and continuous concept.
CERTIFICATION GRANTED BY ALBERGO DI FUZO INTERNATIONAL (ADI) TO MUNICIPALITIES THAT PLAN AND PROMOTE AD AND OD TO SUSTAIN AND DEVELOP THE REGION.
[Advocate].
GIANCARLO DALL'ARA
Gian Carlo Dallara
Albergo Di Fuzzo
International Chairman
Professor, University of Perugia, Italy
Special Advisor, Japan Farmstay Association
===
He advocates a non-traditional approach, promoting niche marketing that emphasizes storytelling, hospitality, and networking, while appealing to visitor relationships and memory making.
He also regularly hosts marketing seminars on the latest information on the tourism market and the use of local resources and cultural assets.
IN 1976, AFTER WORKING TO REBUILD AFTER THE EARTHQUAKE THAT HIT FRIULI-VENEZIA GIULIA IN NORTHERN ITALY, HE CREATED HIS OWN HOSPITALITY MODEL CALLED "ALBERGO DI FUZZO (AD)", AND IN 2006, HE FOUNDED ALBERGO DI FUZZO INTERNATIONAL IN ITALY, WHERE HE SERVES AS CHAIRMAN OF THE BOARD. IN 2006, HE ESTABLISHED ALBERGO DIFUSO INTERNATIONAL IN ITALY, WHERE HE SERVES AS CHAIRMAN.
Image of "Key for Success"
Keys to Business Success
- It is important to build a concept that matches regional characteristics (i.e., regional issues).
- It is important to create a diverse stay environment for travelers by utilizing existing facilities (including idle assets).
- VARIOUS CONCEPTS (AD/OD/ADT, ETC.), OPERATIONAL FORMATS, AND WAYS OF PROCEEDING VARY DEPENDING ON REGIONAL CHARACTERISTICS (I.E., REGIONAL ISSUES)
- Creation of a diverse stay environment is the core of the promotion, as it is the purpose of uncovering potential customers and their continued visitation.
- A "core organization" that continues and promotes the concept to realize the goal is important.
- Develop and promote New Business to revitalize the local economy by promoting a "unified image and service" based on the concept.
Image of "Key for Success"
Keys to Business Success
- It is important to build a concept that matches regional characteristics (i.e., regional issues).
- It is important to create a diverse stay environment for travelers by utilizing existing facilities (including idle assets).
- VARIOUS CONCEPTS (AD/OD/ADT, ETC.), OPERATIONAL FORMATS, AND WAYS OF PROCEEDING VARY DEPENDING ON REGIONAL CHARACTERISTICS (I.E., REGIONAL ISSUES)
- Creation of a diverse stay environment is the core of the promotion, as it is the purpose of uncovering potential customers and their continued visitation.
- A "core organization" that continues and promotes the concept to realize the goal is important.
- Develop and promote New Business to revitalize the local economy by promoting a "unified image and service" based on the concept.
Group Overview
Corporate Profile and Purpose of Activities
Profile Corporate Profile
- Name
- Far East Chapter of Albergo Di Fuzo International, Inc.
- (Abbreviated name) ADIeo = Albergo Diffuso Internazionale "Estremo Oriente".
- Address.
- JAPAN FARM STAY ASSOCIATION (JPCSA), 2-17-2 SOTOKANDA, CHIYODA-KU, TOKYO 101-0021, JAPAN
- Chairman Board of Directors:.
- GIANCARLO DALL'ARA
- Representative Director
- 上山 康博 (Yasuhiro Kamiyama)
- Representative of the Far Eastern Branch of Albergo Diffuso Internazionale
- Establishment
- July 2022
- Superior organization:.
- Albergo Diffuso Internazionale
- * URL : https://www.alberghidiffusi.it
Purpose of Activity Purpose of Activity
- 01 Mission
- PROMOTION OF "AD+OD+ADT" & PROMOTION & PR WORK
- 02 Actions
- Consulting + Certification" services
- Planning and promotion of "new concepts and new products
- ALL OTHER OPERATIONS RELATED TO AD+OD+ADT
- 03 Target MKT
- From Japan (initially), the area of responsibility is the entire Far East.
- 04 Target Figure
- TARGET TO BUILD A TOTAL OF 100 AREAS OF "AD+OD+ADT" BY 2025
- 05 Promotion
- Promote all promotional activities within the area of responsibility
- Management of advocates within the area of responsibility.
- Correspondence with central ministries and agencies, regional governments, related organizations, mass media, etc.
- ALL OTHER OPERATIONS RELATED TO AD+OD+ADT
Business Flow Cooperative Relationships (Management Structure)
ADIeo has commissioned the Japan Farm Stay Association (JPCSA) to conduct administrative and other operations.
Group Overview
Corporate Profile and Purpose of Activities
Profile
Corporate Profile
- Name
- Far East Chapter of Albergo Di Fuzo International, Inc.
- (Abbreviated name) ADIeo = Albergo Diffuso Internazionale "Estremo Oriente".
- Address.
- JAPAN FARM STAY ASSOCIATION (JPCSA), 2-17-2 SOTOKANDA, CHIYODA-KU, TOKYO 101-0021, JAPAN
- Chairman Board of Directors:.
- GIANCARLO DALL'ARA
- Representative Director
- 上山 康博 (Yasuhiro Kamiyama)
- Representative of the Far Eastern Branch of Albergo Diffuso Internazionale
- Establishment
- July 2022
- Superior organization:.
- Albergo Diffuso Internazionale
- * URL : https://www.alberghidiffusi.it
Purpose of Activity
Purpose of Activity
- 01 Mission
- Remark
- PROMOTION OF "AD+OD+ADT" & PROMOTION & PR WORK
- 02 Actions
- Remark
- Consulting + Certification" services
- Planning and promotion of "new concepts and new products
- ALL OTHER OPERATIONS RELATED TO AD+OD+ADT
- 03 Target MKT
- Remark
- From Japan (initially), the area of responsibility is the entire Far East.
- 04 Target Figure
- Remark
- TARGET TO BUILD A TOTAL OF 100 AREAS OF "AD+OD+ADT" BY 2025
- 05 Promotion
- Remark
- Promote all promotional activities within the area of responsibility
- Management of advocates within the area of responsibility.
- Correspondence with central ministries and agencies, regional governments, related organizations, mass media, etc.
- ALL OTHER OPERATIONS RELATED TO AD+OD+ADT
Business Flow
Cooperative Relationships (Management Structure)
ADIeo has commissioned the Japan Farm Stay Association (JPCSA) to conduct administrative and other operations.
Certification
Certification to Municipalities, etc.
Certification
Certification to Municipalities, etc.
Fee Structure
rate structure
The various fees are as follows. Please contact us for specific amounts.
- AD AUTHENTICATION/OD AUTHENTICATION
- individual
- Preliminary site visit fee
- Site visit and confirmation of direction for introducing the concept to the region
- Initial on-site consultation fee
- Check and facility consultation based on the checklist
- 1 year post-visit consulting fee
- Improvement checks and consultation based on 3-year contracts
- Annual visit consulting fee
- Improvement checks and consultation based on a three-year contract
- Annual certification fee
- COMPANY/DMO
- Preliminary site visit fee
- Site visit and confirmation of direction for introducing the concept to the region
- Initial on-site consultation fee
- Check and facility consultation based on the checklist
- 1 year post-visit consulting fee
- Improvement checks and consultation based on a three-year contract
- Annual visit consulting fee
- Improvement checks and consultation based on a three-year contract
- Annual certification fee
- ADT Certification & Projects (Development)
- municipality
- Preliminary site visit fee
- Site visit and confirmation of direction for introducing the concept to the region
- Initial on-site consultation fee
- Check and facility consultation based on the checklist
- 1 year post-visit consulting fee
- Improvement checks and consultation based on a three-year contract
- Annual visit consulting fee
- Improvement checks and consultation based on a three-year contract
- Annual certification fee
- Projects Promotion
(1) If [transportation] and [lodging] are required, [transportation] and [lodging] expenses will be charged separately.
(2) Separate costs calculated based on [travel] from [Tokyo Station] will be required.
(3) The cost is calculated for one day per region, but if multiple dates are required, the basic cost is calculated by multiplying the above amount by the number of days.
(4) For one-year and annual consulting visits, it is recommended that a visit and meeting at the junior consultant level be conducted in advance to ensure smooth operations.
(5) Deposits, withdrawals, contracts, and other practical matters will be discussed separately.
(6) Alberco DiFuso International and the Far East Branch of Alberco DiFuso International adjust contracts in € (Euro).
Please note that prices are subject to change due to rapid fluctuations in exchange rates and changes in the external environment.
(7) It is assumed that both parties will agree on a rough estimate and promote the work at the stage of confirming the "direction" after the preliminary site visit at the preparatory stage.
- advocate
- REAL EVENT: SEMINAR BY MR. DALL'ARA (ABOUT 50 PEOPLE)
- Set for biannual visits to Japan / At least 3 months preparation time required
- REAL EVENT: SEMINAR BY MR. DALL'ARA (ABOUT 100 PEOPLE)
- Set during biannual visits to Japan
- REMOTE HELD SEMINAR BY MR. DALL'ARA (ABOUT 100 PEOPLE)
- Preparation period of about 3 months
- REMOTE HELD SEMINAR BY MR. DALL'ARA (OVER 100 PEOPLE)
- Preparation period of about 3 months
- MR. DALL'ARA SITE VISIT AND ROUND-TABLE DISCUSSION
- Set for biannual visits to Japan / At least 3 months preparation time required
- Community Development & Financing
- Integrated Regional Tourism Development Support
- Regional Tourism Industry Consensus Building Support
- Support for optimal system for attracting local tourists
- Support for consensus building among regional concept supporters
- Training and other support services for local tourism workers
- Global Advanced Case Studies
- Support services for fundraising, etc.
- The above will be discussed on a case-by-case basis.
- Coordination with Alberco DiFuso International is required.
(1) If [transportation] and [lodging] are required, [transportation] and [lodging] expenses will be charged separately.
(2) Separate costs calculated based on [travel] from [Tokyo Station] will be required.
(3) The cost is calculated for one day per region, but if multiple dates are required, the basic cost is calculated by multiplying the above amount by the number of days.
(4) Deposits, withdrawals, contracts, and other practical matters will be discussed separately.
(5) Alberco DiFuso International and the Far East Branch of Alberco DiFuso International adjust contracts in € (Euro).
Please note that prices are subject to change due to rapid fluctuations in exchange rates and changes in the external environment.
(6) It is assumed that both parties will agree on a rough estimate and promote the work at the stage of confirming the "direction" after the preliminary site visit at the preparatory stage.
Fee Structure
rate structure
The various fees are as follows.
Please consult us for specific amounts.
- AD AUTHENTICATION/OD AUTHENTICATION
- individual
- Preliminary site visit fee
- Site visit and confirmation of direction for introducing the concept to the region
- Initial on-site consultation fee
- Check and facility consultation based on the checklist
- 1 year post-visit consulting fee
- Improvement checks and consultation based on 3-year contracts
- Annual visit consulting fee
- Improvement checks and consultation based on a three-year contract
- Annual certification fee
- COMPANY/DMO
- Preliminary site visit fee
- Site visit and confirmation of direction for introducing the concept to the region
- Initial on-site consultation fee
- Check and facility consultation based on the checklist
- 1 year post-visit consulting fee
- Improvement checks and consultation based on a three-year contract
- Annual visit consulting fee
- Improvement checks and consultation based on a three-year contract
- Annual certification fee
- ADT Certification & Projects (Development)
- municipality
- Preliminary site visit fee
- Site visit and confirmation of direction for introducing the concept to the region
- Initial on-site consultation fee
- Check and facility consultation based on the checklist
- 1 year post-visit consulting fee
- Improvement checks and consultation based on a three-year contract
- Annual visit consulting fee
- Improvement checks and consultation based on a three-year contract
- Annual certification fee
- Projects Promotion
(1) If [transportation] and [lodging] are required, [transportation] and [lodging] expenses will be charged separately.
(2) Separate costs calculated based on [travel] from [Tokyo Station] will be required.
(3) The cost is calculated for one day per region, but if multiple dates are required, the basic cost is calculated by multiplying the above amount by the number of days.
(4) For one-year and annual consulting visits, it is recommended that a visit and meeting at the junior consultant level be conducted in advance to ensure smooth operations.
(5) Deposits, withdrawals, contracts, and other practical matters will be discussed separately.
(6) Alberco DiFuso International and the Far East Branch of Alberco DiFuso International adjust contracts in € (Euro).
Please note that prices are subject to change due to rapid fluctuations in exchange rates and changes in the external environment.
(7) It is assumed that both parties will agree on a rough estimate and promote the work at the stage of confirming the "direction" after the preliminary site visit at the preparatory stage.
- advocate
- REAL EVENT: SEMINAR BY MR. DALL'ARA (ABOUT 50 PEOPLE)
- Set for biannual visits to Japan / At least 3 months preparation time required
- REAL EVENT: SEMINAR BY MR. DALL'ARA (ABOUT 100 PEOPLE)
- Set during biannual visits to Japan
- REMOTE HELD SEMINAR BY MR. DALL'ARA (ABOUT 100 PEOPLE)
- Preparation period of about 3 months
- REMOTE HELD SEMINAR BY MR. DALL'ARA (OVER 100 PEOPLE)
- Preparation period of about 3 months
- MR. DALL'ARA SITE VISIT AND ROUND-TABLE DISCUSSION
- Set for biannual visits to Japan / At least 3 months preparation time required
- Community Development & Financing
- Integrated Regional Tourism Development Support
- Regional Tourism Industry Consensus Building Support
- Support for optimal system for attracting local tourists
- Support for consensus building among regional concept supporters
- Training and other support services for local tourism workers
- Global Advanced Case Studies
- Support services for fundraising, etc.
- The above will be discussed on a case-by-case basis.
- Coordination with Alberco DiFuso International is required.
(1) If [transportation] and [lodging] are required, [transportation] and [lodging] expenses will be charged separately.
(2) Separate costs calculated based on [travel] from [Tokyo Station] will be required.
(3) The cost is calculated for one day per region, but if multiple dates are required, the basic cost is calculated by multiplying the above amount by the number of days.
(4) Deposits, withdrawals, contracts, and other practical matters will be discussed separately.
(5) Alberco DiFuso International and the Far East Branch of Alberco DiFuso International adjust contracts in € (Euro).
Please note that prices are subject to change due to rapid fluctuations in exchange rates and changes in the external environment.
(6) It is assumed that both parties will agree on a rough estimate and promote the work at the stage of confirming the "direction" after the preliminary site visit at the preparatory stage.
Example
Examples of projects
Business 1.Apricale
［Italy]
- Population approximately 600
- Cobblestone town with medieval streets
- High quality food using local ingredients
- It also meets the demand for hiking and biking.
- Close proximity to France and a large number of French tourists
Middle to older age group tourists with high spending power
Business 2: Portico di Romagna
［Italy]
- Population of about 350, almost no tourism budget, no government assistance
- The medieval townscape is still intact.
- Aging population and increasing number of vacant houses
- The only restaurant and hotel in the village was certified as Albergo Diffuso, and the village was revitalized around it.
- Utilizing vacant houses to operate lodging facilities, public libraries, Italian language classes, etc.
- High quality food is served utilizing homemade ingredients and products from the neighborhood.
- Villagers are participating in the project.
- Many middle- to older-aged tourists with high spending from European countries
- Many repeaters and people who move directly to the area.
Example
Examples of projects
Business 1.Apricale
［Italy]
- Population approximately 600
- Cobblestone town with medieval streets
- High quality food using local ingredients
- It also meets the demand for hiking and biking.
- Close proximity to France and a large number of French tourists
Middle to older age group tourists with high spending power
Business 2: Portico di Romagna
［Italy]
- Population of about 350, almost no tourism budget, no government assistance
- The medieval townscape is still intact.
- Aging population and increasing number of vacant houses
- The only restaurant and hotel in the village was certified as Albergo Diffuso, and the village was revitalized around it.
- Utilizing vacant houses to operate lodging facilities, public libraries, Italian language classes, etc.
- High quality food is served utilizing homemade ingredients and products from the neighborhood.
- Villagers are participating in the project.
- Many middle- to older-aged tourists with high spending from European countries
- Many repeaters and people who move directly to the area.
inquiry
Inquiries about certification, etc.
inquiry
Inquiries about certification, etc.
Albergo Difuso International Far East Branch (ADIeo)
〒101-0021
東京都千代田区外神田2-17-2（日本ファームステイ協会内）
information@albergodiffuso.jp
※ お問い合わせはメールでお願いします。
The Far Eastern Chapter of Alberco Di Fuso International ( ADIeo ) is a non-profit organization that provides support to the Association in the areas of contact, inquiries, and activities, as well as
Alberco Di Fuzo International (ADI )
Gian Carlo Dallara, ADI President/Advocate
The Japan Farmstay Association ( JPCSA ) is entrusted with the responsibility for all domestic communications to and from Japan.